Victoria Beckham isnt the only Spice Girl alum entering the fashion world.
Emma Baby Spice Bunton has teamed up with UK retailer Argos to create a 99-piece kids collection, which will debut in early 2012.
As a mum myself Im forever searching for fun and fashionable clothes for my boys, that are comfortable and practical too — clothes they really want to wear, Bunton, 35, told British Vogue.
[And] working with Argos has given me the opportunity to create exactly that. Im so proud of the outcome.
Lucky for Bunton, she didnt have to look far to find the perfect model for her new line.
Son Beau, 4, will be the face of the collection. And it seems he is following in moms footsteps.
As a child, I [was] featured in [their] catalog several times, Bunton added.Its great to make a return appearance, this time with my own range — its something Ive always wanted to do.
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